Category: Press Coverage

National Osteoporosis Society Campaign media coverage success

The National Osteoporosis Society launched its new Message to My Younger Self campaign with a bang this month, earning the charity over 300 pieces of media coverage on TV, radio and national press.

The campaign, which runs throughout the summer until the end of October, is looking to start conversations about bone health between generations and launched with a focus on the need for a healthy, balanced diet.

Some of the key coverage included articles in The Daily Telegraph, Daily Mail and BBC Health Online, as well as BBC Radio’s Today Programme and Jeremy Vine show.…

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Bisphosphonates

There have been reports in the media recently about a new study highlighting that patients taking drugs like alendronate for osteoporosis might weaken rather than strengthen bones. The National Osteoporosis Society, with our expert clinical advisers, has produced a response to this so that people with the condition can make an informed decision about their treatment. Radio 4’s The Today Programme and Inside Health have both covered this issue, and as a charity we have received calls from people with osteoporosis asking about treatments.…

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